Sell Watches Online Effortlessly: 4 Proven Secrets

Sell Watches Online with Ease

Do you wear a watch?

If you’re younger than 35, informal surveys show that the answer is probably “no.” Even if you’re between the ages of 35 and 55, there’s no more than a 50-50 chance that you’re wearing a timepiece right now. The numbers are even more telling for women, who wear watches even less frequently than men. Clearly, a majority of people now use smart phones to tell time, and see wristwatches primarily as masculine fashion accessories or symbols of wealth. (Sorry, Apple.)

However, that doesn’t mean that watches are disappearing from our culture. In fact, statistics show that two-third of people between the ages of 16 and 35 actually own a watch, even if they don’t wear it very often.

And luxury watches are still big sellers; just as one example, Rolex still sells about a million new watches every year. (The majority are men’s watches.)

So there are tons of watches out there, with most of them apparently just sitting around telling the time in a dark bureau or nightstand drawer. That leads to the question: are they worth anything?

Cheap watches from the drugstore, or old, battered Swatches, probably aren’t even worth the space they’re taking up. However, there are an enormous number of abandoned but valuable luxury watches, vintage watches and antique watches just sitting unused – and the way to turn them into easy money is to sell watches online.

Why Are Luxury Watches Abandoned?

There are three major reasons why a luxury watch becomes a candidate for an online sale:

• Estate watches: When a relative passes away, it’s hard to know what to do with the jewelry and watches which may be inherited. It’s often easier just to leave them in a safe place because it’s difficult to part with something left behind by a loved one, and because most people don’t know where they could sell the items.
• Change of fortunes: Those who have done well in life but then see their luck change often need to liquidate some of the expensive things they bought when they could afford to indulge themselves. Selling luxury watches online is one way to recoup some of their money.
• Collectors: Luxury watches are extremely collectible, and many who are into this activity “turn over their collection” fairly often.

In all of these cases, the experienced and knowledgeable team at Dimorras is able to help luxury watch owners receive the highest return possible on their inheritance or investment.

Vintage and Antique Watches

Many families have keepsakes passed down for generations; the watches and jewelry are usually not worn, but simply saved as heirlooms. It’s likely that there are vintage or antique watches in some of those collections (vintage watches are classified as being at least 25 years old, while an antique watch is at least 100 years old). At some point, it may be worthwhile to take them out of storage and sell watches online, whether it’s to raise the cash you need for a child’s education, or to simply give someone else the joy of restoring and wearing them. Dimorras can expertly evaluate and appraise your antique or vintage items, if you decide it’s time to sell those watches online.

What You Can Expect When You Sell Watches Online

Let’s start with one unfortunate truth: most luxury watches depreciate after they’ve been purchased. Just as you wouldn’t expect to receive the original price you paid for a Mercedes when you sell it a few years later, it’s unrealistic to expect that an older Rolex watch will be worth its original purchase price – although as you’ll see shortly, there are exceptions to that rule.

The resale value of a luxury watch can vary widely; some will bring as much as 75% of the price it first sold for, while others may only be worth 25-30% of their original selling price. Some of the considerations which come into play:

• Brand: Some luxury brands hold their value much more than others. You’ll find that when you sell watches online like Rolex, Patek Phillipe, Jaeger LeCoultre and A. Lange & Söhne, you’ll receive a much higher offer than if you’re selling ones which depreciate quickly such as Tag Heuer, Piaget and Hublot. Of course, we’ll give you a realistic yet generous offer for all of those brands as well as others like Panerai, Richard Mille, Breitling and many others.
• Condition: When we buy watches online, we understand that they’re not new – we expect there to be some cleaning, polishing or repair required when we purchase a watch online. We’ll even buy broken watches at times. However, it’s important for sellers to realize that the amount they’ll be offered will of course depend on the condition of the watch, how much work it will take to refurbish it, and whether there are replacement parts available (if any are needed).
• Rarity and Complexity: You can find amazing pre-owned Richard Mille watches listed on eBay for $50,000. If you want a pre-owned Richard Mille Tourbillon, however, expect to pay hundreds of thousands of dollars, because it’s one of the most intricate and complex watches ever produced. And a watch like a vintage Patek Phillipe or Panerai can be so rare that it actually may increase in value over its original price. An extremely rare 18K white gold Patek Phillipe, for example, originally sold for about $400,000 in 1995, and was valued at well over $3 million in 2010. The rarer your watch is, the more you can realistically expect to receive for it, thanks to the law of supply and demand. The hardest-to-find watches are said to increase in value by as much as 15% per year.

The Benefits of Selling Watches Online

Many people who decide to sell a watch take it to a pawn shop or their local jeweler. The problem is that most pawnbrokers or jewelry shops don’t see luxury or vintage watches often, so they’re not experienced at evaluating them. When you sell watches online to a company like Dimorras, you’re dealing with experts who have spent decades inspecting and appraising luxury timepieces – so we can tell you exactly what you have and exactly what it’s worth. We have clients eager to purchase vintage watches, antique watches and luxury watches, so we’re ready to pay the most cash for the timepieces you’re ready to sell.